The Victoria New Balance branch, operated under the New Balance license by Frontrunners, aimed to expand its local audience reach and showcase its expanding product line. I was given the opportunity to create two commercials for them, currently airing on local television. The advertisements underscore the store's dedication to customer satisfaction, featuring their state-of-the-art 3D foot scanner which ensures customers find their 'perfect fit' - a testament to the brand's commitment to individualized comfort and style.